
Chief Marketing Officer
When it comes to ransomware, most organizations feel a sense of reassurance knowing they have backups in place. But here’s the hard truth: having backups isn’t the same as being able to recover. And that myth can be a costly one.
Ransomware Targets Your Weakest Links—Your Storage
Modern ransomware doesn’t just encrypt files—it hunts for structural weaknesses in your environment. And most businesses unknowingly provide plenty of them.
From on-prem systems to cloud repositories, SaaS applications, and legacy infrastructure, today’s data lives in silos. That fragmentation creates blind spots, where:
- Critical data isn’t protected,
- Recovery priorities are unclear,
- And attackers find easy entry points.
Ransomware thrives on complexity—and data sprawl is its best friend.
Why “Recovery Plans” Collapse Under Pressure
The phrase “we have a plan” can feel comforting—until it’s tested. In real-world breaches, we’ve seen time and again that recovery plans fail because:
- Recovery times far exceed business expectations or SLAs
- Critical data is stored in places the plan didn’t account for
- Infrastructure limitations can’t support full-scale restoration
- Tool fragmentation introduces manual delays, errors, and lost time
- And most critically—your backups get encrypted too
Adversaries are increasingly targeting backup systems with ransomware designed to encrypt not only production data, but backups as well—leaving organizations without a clean recovery point. When that happens, even the best backup strategy becomes useless.
Too often, there’s a mismatch between backup strategy and storage reality.
A backup is only as good as the architecture that supports and protects it. Without an integrated, high-performance storage environment, your plan may look good on paper—but falter when it matters most.
The Hidden Risk: Data Sprawl
Few organizations start with a fragmented storage strategy—but most end up with one.
Over time, data sprawl makes it incredibly difficult to:
- Know all the places your most critical data resides
- Ensure consistent backup across environments
- Align your recovery capabilities with business risk
Whenever systems are sprawling and loosely connected, attackers have more ways in.
What Does a Resilient Recovery Look Like?
True cyber resilience starts with storage-aware architecture—and it starts with visibility and control. Here’s what a modern, resilient recovery posture includes:
- Data visibility and control: Know where data lives, who owns it, and how it’s protected
- Redundant, replicated architecture: Across tiers, platforms, and locations
- Isolated recovery capabilities: Ensure safe, uncompromised restoration—even if production backups are hit
- Defined RTOs/RPOs with infrastructure that can meet them under pressure
It’s not just about backups—it’s about confidence that when the worst happens, your recovery will work.
The Bottom Line: Backup ≠ Recovery
The days of checking the “backup” box and calling it a day are over. Today’s threat landscape demands a smarter, more integrated approach—one that aligns architecture, process, and protection across the entire data lifecycle.
If you’re not sure whether your current environment can recover from a ransomware attack, now is the time to find out.
At DataEndure, we help organizations identify hidden risks, modernize their storage strategy, and strengthen their ability to bounce back faster with confidence. We’re here for you, too—let’s talk!