DataEndure, a technology integrator and solution provider that helps companies build and maintain digital resilience, congratulates Kirstin Burke, recently promoted to Chief Marketing Officer. The move is a key part of the company’s broader strategy to accelerate growth across existing and new markets and expand its industry reach.
In this capacity, Burke will oversee the brand and positioning, research and segmentation, demand generation, corporate relations, competitive analysis and creative for the entire organization. Burke brings over 20 years of technology marketing and communications experience across IT infrastructure, service and solution organizations, having served most recently as the company’s vice president of marketing before this appointment.
“Our business is changing, our industry is changing, and the strategic importance of marketing is changing too,” said Kurt Klein, DataEndure CEO. “As we look to expand our solutions, services and market presence, we consider Kirstin’s marketing leadership experience coupled with a customer and growth-oriented mindset, an essential part of our ability to deliver successful outcomes moving forward.”
“With a 35-year track record of helping clients manage IT risks and adapt to market opportunities, DataEndure is in a unique position to help customers on their digital transformation journey,” added Burke. “I am excited about continuing the momentum we’ve built, partnering with our leadership team, customers and partner community to drive the strategic marketing leadership required to maximize growth and success.”
DataEndure helps companies build digital resilience so that their critical information assets are protected and available to the right people, at the right time. We take a holistic approach in architecting and delivering a data management and protection strategy designed to simplify enterprise environments and accomplish specific customer goals.
For more than 35 years, DataEndure has served industry leaders such as Cisco, Apple, Google, Renown Health, Chevron, County of Santa Cruz and Yahoo, plus others in healthcare, financial services, and technology. Partnering with DataEndure enables our clients to better manage their IT risks, respond well when assets are threatened, and protect and access critical information wherever it resides.